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What I do best
My strength is in combining product management, user experience, and outbound product marketing to create and launch successful, profitable products.
As a result of my market and customer experience focus, I have a history of success with triple digit revenue growth, top market share, and significant cost savings. I delivered products that accelerated Cisco's IP Communications leadership to the #1 market share position.
Education
An MBA complements my BS and MS degrees in engineering. I am also Pragmatic Marketing certified.
What I want
I am looking to lead a marketing team, helping the right company to...
- turn ideas & market needs into successful, people-friendly products
- increase revenue and ROI
- streamline decisions and metrics
Differentiators
- Expertise in bringing emerging communications and collaboration technologies to market
- Focuses on customer experience—from user experience to how customers buy to post-sales experiences
- Multi-functional
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- Product management
- Product marketing
- Business development
- Business marketing
- Marketing communications
- Public relations
Details on multi-functionality >
Key Competencies
Product Marketing |
Product Management |
Partnerships |
Management |
|
Packaging & promotion strategy Go-to-market strategy Account strategies and action plans Sales enablement tools Buyer personas |
Product and solution positioning Market analysis User centered design integration Taking engineering concepts to market Product line roadmap strategy |
Partner assessment & fostering Managing technology & ecosystem partnerships OEM & ODM selection & negotiations |
Build knowledge & expertise Manage large, complex cross-functional teams Evaluate options for quick decisions Collaborative Leading teams |
Personal Overview
My peers and managers have always commented on how dependable and thorough I tend to be. I’ve also been told that they admire my willingness to challenge status quo when necessary. Most of all, they tell me I’m a personable and resourceful team player. And I enjoy having them place their trust in me.
Personally, I'm very self motivated. I'd like to think I'm an innovator, and I find that difficulties challenge me to come up with creative solutions. I especially love to learn and help others build knowledge and expertise by coaching and motivating.
I was born and raised in Silicon Valley and love living here. What do I love about Silicon Valley? I love the access to different types of food, weather, proximity to snow skiing, access to the beautiful coastline, nearness to The City, high-tech focus, and mix of people.
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© 2008-2009 Grace Hu-Morley. All rights reserved.




